Innovation puts companies on the offensive.
Building a culture of innovation is a path to sustained growth. Failure to innovate is the road to obsolescence. The reputations of many great companies were often written while they were industry leaders, even dominators; with innovation teeming through their culture. But what happened to Kodak, Motorola, and many others as they fell behind just as their competition innovated?
A culture of innovation is fundamentally different from one that emphasizes cost cutting or growth through acquisition. Innovation leaders have a different set of skills, attitude, and motivation. The M&A leader is a transactional deal maker. The innovator is rarely ever the lone genius but is effective at encouraging the skills of others needed to build innovation into a culture. Collaboration is required; failure comes often. Innovation leaders push uncertainty and have an open mind and are usually receptive to ideas from a wide variety of disciplines. They have studied innovation and created processes so that it can be repeated and taught. And, they have the tools to pinpoint and manage the risks.
Companies cannot build a culture of innovation without cultivating people who do.
Innovation is not just about product development, either. Innovation practices can be used to drive everything from improved processes to cost-cutting.
I can help whether you simply need a few group innovation sessions to help develop new ideas, or you are looking to develop a deep-seated innovation culture within your organization.